Navigating Trademark Law: Key Strategies for Legal Professionals

Explore key trademark strategies in this Justia Connect webinar. Learn to effectively register and maintain marks. Learn more on WebinarCafe

Intellectual Property Webinar Benefits

This course will provide an overview of trademarks, including how to select, register using the new USPTO Trademark Center, and maintain. The course will then discuss a number of recent court decisions relating to trademarks, including the risk of using another’s trademarks in ads, risks of comparing products in ads, failure to function, de minimis use, genericness, surnames, and translations.

Topics covered include:

• Intellectual Property

• Law Practice

Agenda:

• Trademark Overview

  • Understand how to define a trademark

  • Sliding scale of trademark strength

  • Why register a trademark with the USPTO

• Trademark Process

  • Walk through the trademark process

  • Search, file, and maintain

• Possible Pitfalls in the Trademark Process

  • Failure to adequately select an enforceable trademark

  • Failure to meet USPTO requirements

  • Failure to adhere to the “less is more” principle

  • Failure to maintain or even complete registration

• Advertising Issues

  • Risk of using another’s trademarks in ads

  • Risks of comparing products in ads

• Court Decisions

  • Court decisions relating to failure to function, de minimis use, genericness, surnames, and translations

• Questions & Answers (as time permits)

Duration of this webinar:

60 minutes

When:

Premieres in 9 days | June 05, 2025 10:00 AM PT

Speaker:

Kirby Drake, Founder, Kirby Drake Law PLLC.